Optimizing Your Growth: A Business Development Validation Framework


Register here! https://bit.ly/3065QDN


This 60-90 minute presentation/Q&A session will help you define your best GTM message by providing you with a simple ‘business development validation’ methodology that can also provide a key part of any fund-raising prospectus. It covers essential areas such as your: target markets, value propositions, competitive advantage, pricing strategy, marketing campaigns and KPIs. A valuable BD validation approach for any entrepreneur, but especially for tech start-ups defining their GTM strategy or seeking to raise funding to support it.

Steve Jennis, Jennis Consulting Group

Steve has over 30 years growing high-technology businesses at the CxO level in both start-ups and multinational corporations. He also has direct experience in the USA, Europe and East Asia – in software, hardware and systems. He’s a proven leader, but also a proven coach and an excellent communicator and mentor. Steve is a thought-leader in Edge Computing, Machine Learning and the IoT, and an expert in data-driven strategies for maximizing marketing and sales RoI. He has extensive experience in fund-raising, M&A and disposals – from seed to exit. Steve is a mentor/advisor at both Station Houston and TMC|X, tech incubators with over 200 active start-ups.


Aug 22 2019


6:00 pm - 7:30 pm

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Station Houston
1301 Fannin St. Suite 2440, Houston, TX 77002
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