How to Start a Startup | Heath Butler, Mercury Fund

Learn how to identify problems, needs, and trends worth pursuing and then how to create and evaluate possible solutions to these problems.

About this Event

You have an idea…now what? Before you start looking for funding, it’s important to make sure that your idea is both viable and valuable — if it doesn’t have a sound model and a market willing to pay for it, investors won’t be interested anyway!

  • 5:30 PM – Presentation
  • 6:00 PM – Guest Speaker
  • 6:30 PM – Q & A
  • 6:45 PM – Event Ends


Target Audience:

  • Startups and Entrepreneurs: early stage entrepreneurs, entrepreneurs testing ideas for a pivot
  • Community Members: people with an idea for a startup but unsure what to do next, small business owners
  • Corporate Innovators: intrapreneurs, decision makers tasked with creating and leading sustainable change
  • Academic Partners: students or faculty with an idea for a startup


About the Speakers

Heath Butler, Partner, Mercury Fund

Heath Butler is a Partner at Mercury Fund, where he manages the organization’s network platform, including corporate, service provider, and startup community relationships. Heath’s investments focus on themes within B2B SaaS, Marketplaces, and Tech-Enabled Services.

Prior to joining Mercury, Heath co-founded Gestalt Theory Venture Partners, a venture studio and angel investing group. Prior to Gestalt, Heath held leadership roles as a seasoned go-to-market and corporate development executive at Insperity (NYSE: NSP), the nation’s leading HR outsourcing services provider. Prior to Insperity, Heath led business development for, founded a fin-tech startup, and developed his foundational management skills at UPS.

Outside of Mercury, Heath is an active angel investor and mentor in the Houston innovation community and was a founding investor in Station Houston, the programming partner of The Ion. Heath enjoys traveling with family and likes to read, golf, cycle and is an avid poker player.

The event is finished.



Mar 09 2021


5:30 pm - 6:45 pm

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