Building a Referral Program: Marketing Advice for Startups
Referral programs are one of the most powerful and valuable forms of marketing with significant benefits that come with relatively little financial investment.
By asking current customers to share and promote your products, you can develop a viral network effect that boosts our growth and sales.
Dropbox, PayPal, and Uber are all really good examples of companies that launched referral programs that helped them grow exponentially when they were starting out.
To learn more about starting a successful referral program, we’re excited to chat with Tim Murphy, CEO of Branch Basics. Branch Basics is a sustainable and non-toxic cleaner brand.
Where most businesses only gain 2% of customers through referral programs; Branch Basics gains almost 13% from their referral program.
Join us as we dive into what makes a successful referral program, types of incentives you can offer, tools to use, and more!